LuxBrief - Action Items¶

Last Updated: 2026-03-06 (v4 -- Updated with customer discovery progress, interview script, operator research)

P0 - Critical (This Month: March 2026)¶

Customer Discovery -- Outreach (This Week)¶

• [x] Research Spanish operators — AESA blocked; used Wikipedia, Gestair website, European Contacts DB. Identified 12 operators across 3 tiers. See Spanish Operator Research.
• [x] Create interview script — 22-question Mom Test script with Spanish translations, post-interview template, hypothesis tracker. See Customer Discovery Interview Script.
• [x] Update outreach templates — Pivoted from NOTAM-focus to weather compliance focus (ORO.MLR.100, CAT.OP.MPA.175). See Outreach Templates.
• [ ] Send LinkedIn connection request to Manuel Tirado (Gestair Aeroplanning GM) — #1 target
• [ ] Send LinkedIn connection request to Roberto Zapatero (Gestair Commercial Director)
• [ ] Send outreach to Helity — via helity.es contact form
• [ ] Connect with 3 more operators on LinkedIn — Mayoral Executive Jet, JetFly, Aeronova ops staff
• [ ] Join EBAA (or get associate access) — Access to member directory, Flight Ops Committee. Contact: membership@ebaa.org
• [ ] Register for EBACE 2026 — Check standard rate (early bird may have passed). Dates: 2-4 June 2026, Geneva. https://register.visitcloud.com/survey/1pblq7t4s8izs
• [ ] Book Geneva travel — Budget: ~EUR 2,000 (flights + 3 nights + registration)
• [ ] Register for Pilot Careers Live Madrid — March 28, 2026. Free event. COPAC booth. Local networking.

Customer Discovery -- Research¶

• [ ] Study EASA AMC1 CAT.OP.MPA.175 — Required weather elements for compliance (METAR, TAF, SIGMET)
• [ ] Study EASA ORO.MLR.100 — Record retention requirements (12 months)
• [ ] Review AESA documentation — Spanish CAA implementation of EASA rules
• [ ] Visit Madrid Barajas Terminal Ejecutiva — Observe operations, understand workflow (not sales, just learning)
• [ ] Conduct first 5 discovery interviews — Focus on weather briefing workflow, compliance pain points
• [ ] Try alternative AESA access — FOIA request, physical office visit (Paseo de la Castellana), or ask operators for peer introductions

Technical Foundation¶

• [x] Landing page live — luxbrief.com with email capture (EmailOctopus)
• [x] Project repository — github.com/luxcivica/luxbrief, Go + Next.js, hexagonal architecture
• [x] Hetzner server — CX42 in Germany, Docker, PostgreSQL 16
• [x] Auth — Clerk v7, JWKS JWT validation, multi-tenant
• [x] Flight CRUD — with weather briefings (METAR + TAF)
• [x] Aircraft fleet management — with photo integration (Planespotters.net)
• [x] Interactive flight map — Mapbox GL JS with weather overlays
• [x] Tomorrow.io integration — NWP forecast enrichment + tile proxy
• [x] Compliance report generation — EASA-formatted
• [x] Admin panel — operator onboarding via Clerk Backend API (committed 2026-03-06)
• [x] i18n — 7 languages (en, es, fr, de, pt, it, pl)
• [ ] Multi-provider weather registry — ForecastRegistry scaffolding (designed, not coded)
• [ ] Admin panel Docker testing — rebuild containers, verify end-to-end

Business Preparation¶

• [x] Register domain — luxbrief.com (live)
• [x] Set up company email — hi@luxbrief.com
• [ ] Create one-page sell sheet — Weather compliance + intelligence, pricing, value prop
• [ ] Design wireframes — Based on existing dashboard (already functional)
• [ ] Create LinkedIn company page — For eventual public presence

P1 - High (April-May 2026)¶

Customer Discovery (Continued)¶

• [ ] Complete 15 more discovery interviews (20 total) — Expand to Portugal operators
• [ ] Synthesize findings — Write "Discovery Report": validated pain points, willingness to pay, must-have features
• [ ] Identify 3-5 beta operators — Willing to test MVP in exchange for free/discounted access
• [ ] Pre-schedule 10 meetings at EBACE — Using LinkedIn connections from March

MVP Development (Weeks 1-4 of April)¶

• [ ] Week 1: Core infrastructure — Database, auth, flight CRUD
• [ ] Week 2: Weather integration — AviationWeather + Open-Meteo adapters
• [ ] Week 3: Compliance engine — EASA rules validation, PDF generation
• [ ] Week 4: Basic UI — React frontend, flight creation, briefing display

MVP Development (Weeks 5-8 of April-May)¶

• [ ] Week 5: Report generation — PDF export, archival system
• [ ] Week 6: Intelligence layer — Fireworks.ai integration, alert system
• [ ] Week 7: Polish & testing — Beta with 3-5 operators
• [ ] Week 8: Bug fixes, documentation, pricing page

EBACE 2026 Execution (2-4 June, Geneva)¶

• [ ] Prepare materials — Sell sheet, demo on laptop, business cards
• [ ] Execute meetings — 10+ pre-scheduled, plus floor conversations
• [ ] Collect 50+ contacts — Ops managers, chief pilots, dispatchers
• [ ] Attend key sessions — Flight operations, technology, regulations
• [ ] Follow up within 48 hours — Personalized emails to every contact

Advisor/Co-Founder Search¶

• [ ] Identify 5-10 candidates — Ex-chief pilots, ops managers, EASA contacts
• [ ] Have coffee/call with 3-5 — Assess industry knowledge and interest
• [ ] Make decision — Advisor (1-2% equity) vs co-founder (15-30% equity)

P2 - Medium (June-August 2026)¶

Product Launch¶

• [ ] Public launch — Announce on LinkedIn, aviation forums, EBAA network
• [ ] Onboard 10-20 paying customers — Focus on Spanish operators
• [ ] Daily customer support — Slack/email support for early users
• [ ] Weekly product iteration — Based on user feedback

Intelligence Features (July-August)¶

• [ ] Trend analysis — Historical weather patterns by airport
• [ ] Alert refinement — Improve accuracy based on user feedback
• [ ] Route comparison — Weather at alternates vs destination
• [ ] Performance dashboard — Usage analytics for operators

Business Development¶

• [ ] Secure first 20 paying customers — €5,000-10,000 MRR target
• [ ] Establish reference customers — Case studies, testimonials
• [ ] Explore EU funding — Horizon Europe, CDTI (Spain), ENISA
• [ ] Evaluate NOTAM integration — Is revenue sufficient to justify €1,000+/mo data cost?

Brand & Marketing¶

• [ ] Register Spanish SL — Under Ley de Startups provisions
• [ ] Launch "The Dispatch Desk" blog — Weekly content on EASA compliance, weather ops
• [ ] LinkedIn content strategy — 2-3 posts/week, founder personal brand
• [ ] SEO optimization — Target: "EASA weather compliance", "Part-CAT requirements"

P3 - Lower Priority (September 2026+)¶

Product Expansion¶

• [ ] NOTAM integration (if justified) — Automated NOTAM briefing
• [ ] API access — For integration with flight planning tools
• [ ] Mobile app (v2) — Pilot notifications, briefings on mobile
• [ ] Multi-language support — Portuguese, French, German

Market Expansion¶

• [ ] Portugal launch — Translate UI, local partnerships
• [ ] France launch — English-first, French translation v1.2
• [ ] UK/Germany evaluation — Post-Portugal/France success

Fundraising (If Needed)¶

• [ ] Prepare pitch deck — Based on real traction and revenue
• [ ] Target Spanish VCs — Kfund, Samaipata, Nauta Capital, JME Ventures
• [ ] Target EU deep tech VCs — Lakestar, Atomico, EQT Ventures
• [ ] Aviation-specific investors — JetBlue Technology Ventures, Airbus Ventures

Research Tasks (Ongoing)¶

Regulatory Research¶

• [ ] Monitor EASA AI Roadmap — AI in aviation regulations
• [ ] Study DO-178C certification — Understand when required (shouldn't be for advisory tools)
• [ ] Map Eurocontrol integration — Future route planning data access
• [ ] Confirm Ley de Startups benefits — 15% corporate tax, stock options, visa framework

Technical Research¶

• [ ] Evaluate aircraft performance data — Conklin & de Decker licensing
• [ ] Study insurance requirements — E&O insurance for aviation decision-support tools
• [ ] Research SESAR projects — EU-funded aviation tools that might overlap/support
• [ ] Monitor NOTAM data costs — When does integration make economic sense?

Market Research¶

• [ ] Track competitor moves — FL3XX, Leon, new entrants
• [ ] Analyze fuel price data market — Partnership opportunities
• [ ] Study handling agent workflows — Future expansion area

Skills / Knowledge Gaps to Address¶

Decision Points¶

This Week's Focus (March 6-12, 2026)¶

Must Do¶

• [ ] Send LinkedIn connection requests to Manuel Tirado + Roberto Zapatero (Gestair)
• [ ] Send outreach to 3 more operators (Helity, Mayoral, JetFly)
• [ ] Study AMC1 CAT.OP.MPA.175 and ORO.MLR.100 in detail
• [ ] Register for Pilot Careers Live Madrid (March 28)

Should Do¶

• [ ] Register for EBACE 2026
• [ ] Join EBAA (or explore associate access)
• [ ] Test admin panel in Docker (rebuild, verify end-to-end)
• [ ] Start multi-provider weather registry scaffolding

Nice to Do¶

• [ ] Create LinkedIn company page
• [ ] Create sell sheet draft
• [ ] Visit Barajas Terminal Ejecutiva (reconnaissance)

Success Metrics by Quarter¶

Q1 2026 (Jan-Mar)¶

• [ ] 20 customer interviews completed
• [ ] 3-5 beta operators committed
• [ ] MVP development started
• [ ] EBACE registration complete

Q2 2026 (Apr-Jun)¶

• [ ] MVP launched
• [ ] 10-20 paying customers
• [ ] €5,000-10,000 MRR
• [ ] EBACE attended, 50+ contacts

Q3 2026 (Jul-Sep)¶

• [ ] Intelligence features launched
• [ ] 50-100 paying customers
• [ ] €15,000-25,000 MRR
• [ ] Advisor/co-founder secured

Q4 2026 (Oct-Dec)¶

• [ ] NOTAM integration decision made
• [ ] 100-200 paying customers
• [ ] €30,000-50,000 MRR
• [ ] Portugal expansion ready

Related Documents¶

• Product Architecture (updated)
• Go-To-Market Strategy (updated)
• Build Plan - SkyBrief
• EU Aviation Weather Regulatory Research Report
• Customer Discovery Interview Script — 22-question interview guide with Spanish translations
• Spanish Operator Research — 12 operators profiled across 3 tiers
• European Contacts — Full European contact database
• Outreach Templates — LinkedIn/email templates (updated for weather compliance focus)

Document Version: 4.0
Last Updated: March 6, 2026
Next Review: Weekly during March